Today, digital marketing is among popular career choice & is also generating wide employment opportunities. Digital marketing is a perfect fit for those who are interested in marketing domain with the love for internet.

Digital Marketing Job profile

Profile of digital marketers differs from organization to organization but basic & pre-requisite skills remain the same. Some organization recruit people with the knowledge of lead generation tools only while some looks for skills in search engine optimization (seo), social media management or email marketing as a core.

Digital Marketing Job profile

Below is a basic job profile of a digital marketing professional that can fit into the multiple roles under this form of marketing

  • Knowledge of search engine optimization (seo) both on page & off page along with setting up webmaster tool

  • Working knowledge of Google Adwords, Facebook & Twitter Advertising

  • Ability to set up Google Analytics tool & measure traffic results to optimize the campaign performance

  • Working knowledge of managing Facebook Pages, Twitter handles to derive maximum organic results

  • Email marketing skills & ability to ensure maximum open & click rate

  • Basic Knowledge of HTML, CSS, Adobe Photoshop, Image editing skills

  • Ability to write / edit marketing content related to social media ads, Emailers etc

  • Knowledge of WordPress or any other CMS

With the above skills, anyone can get into his/her Dream Company within the promising domain of digital marketing.

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